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on Conversion Rate Optimization

Mastering eCommerce Conversions with VWO and Demandware

Shopping Cart and Conversion Optimization platforms together have been making lives simpler for eCommerce business owners. With its latest release, VWO adds Demandware to its kitty of third-party app integrations to allow easy configuration of VWO SmartCode on Demandware stores. In addition, eCommerce stores using Demandware can also track their store revenue and configure custom […]

VWO Acquires Navilytics to Offer Visitor Behavior Analysis Capabilities

We’re very happy to announce that VWO has acquired Navilytics – the proven visitor analytics solution with prominent customers such as Atlassian, Aerospike and SingleCare. With this acquisition and our recent announcement of On-page Surveys, we’ve moved further along into VWO’s transformation from the first “no-coding required” A/B testing tool in 2010 to the first full-featured conversion […]

How to Customize Your VWO On-Page Surveys For Maximum Response

Surveys help you uncover the intentions, motivations, and apprehensions of your visitors through pop-up surveys on your website. There are various factors that determine the response rates. Appearance is one of them. A survey should be attractive enough to draw a visitor’s attention. But having a survey that doesn’t match the theme of your website […]

Get Hands on With the New VWO Code Editor

We’re passionate about making the process of setting up A/B testing campaigns as simple as possible. Visual editor in VWO has been enabling you to create simple campaigns in minutes without any hassle. This works well for a majority of our users. However, our power users have always asked for a more flexible way to […]

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