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on Conversion Rate Optimization

5 Ways to Utilize Thank You Pages for Better Conversions

Thank you pages are usually an after-thought, a quickie, a clumsily put up half-hearted meal. Why? Because all your effort and energy has gone into creating that high-converting landing page. And once a customer converts, you show them a template ‘thank you’ message which ends the conversation then and there. You know what you have just done? Left […]

Convince management to adopt A/B testing through easy wins

Since adding a prominent Call To Action (CTA) buttons is one of the favorite tricks of conversion optimization specialists and marketers worldwide, I’m going to give a different twist to this case study. Instead of just showing you the mind-blowing results one smartly placed CTA can have on your growth, we’ll talk about how you […]

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