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VWO BLOG

on Conversion Rate Optimization

Tag Archives eCommerce product page

Is there a concept like ‘a complete product page’? Chances are if you have ever found yourself on an eCommerce product page you have figured out the basic elements: The Headline The Product Image The Product Specifications Pricing The Call to Action buttons The Payment methods Shouldn’t that be enough to make a sale? The user lands on your product…

Yes, you heard that right. The age old debate has finally been put to rest. For many years now, researchers have presented us with conflicting studies about whether women find bearded men more attractive or the clean-shaven ones. For every research that claims the smooth clean-cut look is more desirable among women, there are two counter studies claiming face fuzz is the way…

This post was updated on 19/12/2016. Give it a fresh read for more information and insights on essential elements of an eCommerce product page. Product pages are the doorways that lead to revenue and conversions for eCommerce. A good eCommerce product page plays a pivotal role in taking a customer from just browsing to actually adding products to cart. Most…

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