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4 Cases Where Short Home Pages Outperformed Long Home Pages

Continuing with our monthly digital curation of the best Conversion Rate Optimization posts, here’s the list for October 2012 in no particular order. If you feel there is something we missed out, please let us know to have it included and help other marketing professionals. How To Identify And Stop Emotion Based Conversion Killers - KISSMetrics  4 Cases Where Short…

Rethinking the HiPPO

In June 2012, we curated a list of the best conversion optimization posts for that month. Continuing that feature (with a slight break in July), here's the treasure trove of CRO insights and learnings from August, 2012. How to prepare your mind — and your team — for split-testing Arielle Patrice Scott, the Marketing Director of Storenvy.com shows how to…

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