Second Year In A Row: 9 Award Winning A/B and Multivariate Tests

Second Year In A Row: 9 Award Winning A/B and Multivariate Tests

WhichTestWon is a website that features results of A/B tests and multivariate tests wherein visitors…

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Siddharth Deswal

Siddharth Deswal

2 Min Read
23 A/B Testing Ideas to Get You Started With Optimization

23 A/B Testing Ideas to Get You Started With Optimization

Usually, you have a pretty good idea of what to A/B test on your landing…

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Paras Chopra

Paras Chopra

2 Min Read
How To Prepare Product Review Pages That Convert To Sales

How To Prepare Product Review Pages That Convert To Sales

Consumers are leveraging the new-age bounty of wireless internet to share their experiences with products…

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Paras Chopra

Paras Chopra

4 Min Read
How to Map Customer Journey With The Power of Behavior Analytics

How to Map Customer Journey With The Power of Behavior Analytics

No customer has the exact same journey on your website. While they may follow similar…

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Ashley Bhalerao

Ashley Bhalerao

15 Min Read
Scroll-Depth Tracking: What, Why, and How of Monitoring Visitor Engagement

Scroll-Depth Tracking: What, Why, and How of Monitoring Visitor Engagement

Sometimes the most important piece of information on your webpage is similar to undiscovered treasure…

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Pratyusha Guha

Pratyusha Guha

15 Min Read
63 A/B Testing Hypotheses to Scale A/B Testing for Your eCommerce Store

63 A/B Testing Hypotheses to Scale A/B Testing for Your eCommerce Store

Amazon, Domino’s, Zalora, Apple – What connects these eCommerce giants across diverse industries? They’ve woven…

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Pratyusha Guha

Pratyusha Guha

15+ Min Read
A Guide for Product Managers, Marketers, and UX Professionals to Leverage Behavior Analytics

A Guide for Product Managers, Marketers, and UX Professionals to Leverage Behavior Analytics

Do you know what makes successful companies what they are?  No, they don’t wave a…

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Pratyusha Guha

Pratyusha Guha

13 Min Read
Maximizing Customer Insights and Prioritizing Growth with VWO Insights – Web

Maximizing Customer Insights and Prioritizing Growth with VWO Insights – Web

Imagine a world devoid of customer behavior analysis tools. There would be no dearth of…

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Niti Sharma

Niti Sharma

9 Min Read
Behavior Analytics: How to Uncover Insights from Your Customers’ Experience

Behavior Analytics: How to Uncover Insights from Your Customers’ Experience

Corey, a sneaker enthusiast, had one of the most disappointing website experiences. In the pursuit…

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Ketan Pande

Ketan Pande

14 Min Read
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Shanaz Khan from VWO

Hi, I am Pratyusha from the VWO Research Desk.

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