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on Conversion Rate Optimization

How to visualize A/B test results? Shiny new charts to the rescue

Graphical visualization of dense information is perhaps the most important component for metrics-heavy apps such as Visual Website Optimizer. Accordingly, intuitive display of A/B test results is a priority for us. In the same spirit, we’re happy to  introduced new test result charts. Take a look at the screenshot below and bask in awesomeness: On […]

Video Tutorial: Landing Page Optimization through Multivariate Testing in just 4 minutes

A picture is worth a thousand words. And a video is worth laboring through hundreds of documentation pages and forum threads. The following video shows how to create a multivariate test using Visual Website Optimizer in well under 4 minutes.  The short tutorial is a must watch if you have heard about multivariate testing in articles/blogs; […]

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