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on Conversion Rate Optimization

12 Game-Changing A/B Testing Tips for 2014

A new year demands fresh ideas, resolutions and plans. It’s that time of the year when you pull up your socks and take your conversion optimization strategy a notch higher. Here are 12 A/B testing tips that can prove to be a game-changer in 2014: 1) Follow the Scientific Method A/B testing is nothing short […]

5 Ways to Utilize Thank You Pages for Better Conversions

Thank you pages are usually an after-thought, a quickie, a clumsily put up half-hearted meal. Why? Because all your effort and energy has gone into creating that high-converting landing page. And once a customer converts, you show them a template ‘thank you’ message which ends the conversation then and there. You know what you have just done? Left […]

27 Ways to Reduce Shopping Fears on your Ecommerce Website

Around 99% customers end relationships with companies that fail to build customer trust. According to a Cybersource survey, 73% consumers feel shopping online is riskier than shopping offline. More than 90 percent of visitors are jittery and concerned when shopping on new or unknown sites. These three findings, sourced from three different studies, point to […]

One simple tactic that will always increase engagement – in this case by 40%

In this case study, you will find out how MedienReich ComputerTrainings used one simple tactic to increase site engagement by 40.87%. Company MedienReich ComputerTrainings is a German company which provides various software training courses. On its homepage, MedienReich showcases its services in three broad categories. Open training: Offering training to participants from different companies. Individual […]

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