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VWO Blog

A Blog Around Everything Conversion Optimization And Beyond

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A/B Testing CTA Button Text Increased Clickthroughs by 33.1%

Empire Flippers is a company started by two website brokers, Justin Cooke and Joe Magnotti, to help out online entrepreneurs expand their “online empire” through buying and selling websites and businesses. They run on a ‘marketplace model’ where people can list their established and profitable websites for sale. Their goal is to become the #1 […]

10 Tips to Write Headlines that Convert

“On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.” The above quote by David Ogilvy, widely known as ‘The Father of Advertising’, might seem dated and quaint in today’s world of online marketing. […]

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