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VWO Blog

A Blog Around Everything Conversion Optimization And Beyond

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Is bounce rate and conversion rate related? Short answer: No

To set the definitions right, it is generally agreed that bounce rate is the percentage of visitors who exit the website immediately after arrival. Conversion rate is the percentage of visitors who complete website goal, which may be a signup, subscription, purchase, download, etc. Most people believe that bounce rate and conversion rate is inversely […]

15+ Free A/B Split Testing Resources

There are NOT a lot of free resources available on the Internet for A/B Testing. This post tries to lists the best tools, guides and resources for A/B Testing. As it will be an ever growing list, feel free to make suggestions for additions into the list. Tools Visual Website Optimizer – Our own hassle-free […]

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